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The politics of deracialisation

South Asian American candidates, nicknames, and campaign strategies

Bibliographic Data

ID19005239
AuthorsShyam Krishnan Sriram (0000-0003-2164-3550, University of California, Santa Barbara, corresponding author), Stonegarden Grindlife (University of California, Los Angeles)
Year2016
Volume9
Issue1
Pages17-31
Publication date2016-07-13
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueSouth Asian Diaspora (JOURNAL)
Journal identifiersISSN: 1943-8184 • E-ISSN: 1943-8192
PublisherTaylor & Francis (PUBLISHER • GB)
DOI10.1080/19438192.2016.1199503
OpenAlexW2468251076
LanguageEN
Citations received4
References cited26

This paper focuses on the deracialisation strategies of South Asian American candidates for elected office. We argue that there is a distinct pattern among these candidates in terms of the type of representation they embody, as well as their personal choices including using non-ethnic nicknames in their campaign materials. These nicknames assist voters, especially in low-information elections, by signalling the ethnicity of candidates – or the lack thereof. Using data collected by the authors from 1956 to the present – the first such attempt to create a national database of South Asian American candidates – we employ a logistic regression to examine the effect of using a non-ethnic nickname on the likelihood of attaining electoral success. Our findings suggest that candidates who used a non-ethnic nickname were at least 25% more likely to win an election. This effect increased as we moved from local to federal contests

Geography · Political science · Politics · Diaspora, migration, transnational identity · History · Law · Migration, Ethnicity, and Economy · Race, History, and American Society

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Unique citing works4
Citations per year0,44
Citation span2017 - 2025 (9)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 4

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