Is it sexy to be sexist? How stereotyped humor affects romantic attraction

Dados Bibliográficos

ID19005245
AutoresDiana E Betz (0000-0003-0081-4787, Psychology Department Loyola University Maryland Baltimore Maryland USA, autor correspondente), Theresa E Didonato (Psychology Department Loyola University Maryland Baltimore Maryland USA)
Ano2020
Volume27
Fascículo4
Páginas732-759
Data de publicação2020-11-09
Peer ReviewedSim
Open AccessSim
TipoARTICLE
PeriódicoPersonal Relationships (JOURNAL)
Identificadores do periódicoISSN: 1350-4126 • E-ISSN: 1475-6811
EditoraWiley (PUBLISHER • GB)
DOI10.1111/pere.12346
OpenAlexW3105901916
IdiomaEN
Citações recebidas4
Referências citadas62

Sexist humor is a common form of disparagement humor that is nonetheless understudied in romantic attraction contexts. Three experiments investigated how sexist humor is perceived and received during relationship initiation. In Study 1 ( n = 262) participants rated self‐directed sexist humor as more affiliative (only women), less aggressive, and more self‐defeating than other‐directed sexist humor. Study 2 ( n = 209) replicated these findings and found that women romantically preferred men who used self‐ rather than other‐directed sexist humor, an effect mediated by perceived warmth. Self‐directed sexist humor's attractiveness advantage persisted in Study 3 ( n = 667), which also included manipulations of self‐disparaging, group‐disparaging, and benign humor. Results suggest a romantic cost for men telling sexist jokes that disparage women

Attraction · Attractiveness · Developmental psychology · Interpersonal attraction · Physical attractiveness · Psychoanalysis · Romance · Gender, Feminism, and Media · Humor Studies and Applications · Media, Gender, and Advertising · Psychology · Social Psychology