The Impact of Korean Wave on Malaysian Metrosexual Grooming Attitude and Behaviour
The Moderating Role of Visual Media Consumption
Bibliographic Data
| ID | 19129370 |
|---|---|
| Authors | Loke Mun Sin (Universiti Tunku Abdul Rahman, corresponding author) |
| Year | 2020 |
| Volume | 11 |
| Issue | 2 |
| Publication date | 2020-05-06 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Media Watch (JOURNAL) |
| Journal identifiers | ISSN: 0976-0911 • E-ISSN: 2249-8818 |
| Publisher | SAGE Publishing (PUBLISHER • US) |
| DOI | 10.15655/mw/2020/v11i2/195647 |
| OpenAlex | W3023513644 |
| Language | EN |
| Citations received | 1 |
| References cited | 17 |
© Media Watch 11 (2) 263-280, 2020 ISSN 0976-0911 | E-ISSN 2249-8818 DOI: 10.15655/mw/2020/v11i2/195647 The Impact of Korean Wave on Malaysian Metrosexual Grooming Attitude and Behaviour: The Moderating Role of Visual Media Consumption Loke Mun Sin1 & Bahiyah Omar2 1Universiti Tunku Abdul Rahman, Malaysia 2Universiti Sains Malaysia, Malaysia The study investigated the effects [...]
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| Citations per year | 0.2 |
|---|---|
| Citation span | 2021 - 2021 (1) |
| Highly cited | No |