Spicy food enhances psychological sense of power
Evidence and psychological consequences
Bibliographic Data
| ID | 19408915 |
|---|---|
| Authors | Shuyu Lei (0000-0003-3995-1412, Nankai University), Ying Fu (0009-0005-1356-8097, Nankai University), Jiangang DU (0000-0002-2675-2150, Nankai University), Qihui QIN (Nankai University) |
| Year | 2026 |
| Volume | 58 |
| Issue | 5 |
| Pages | 961 |
| Publication date | 2026-01-01 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Acta Psychologica Sinica (JOURNAL) |
| Journal identifiers | ISSN: 0439-755X |
| Publisher | China Science Publishing & Media Ltd (PUBLISHER) |
| DOI | 10.3724/sp.j.1041.2026.0961 |
| OpenAlex | W7133490917 |
| Language | EN |
摘要: 人们食用辛辣食物, 不仅是为了追求味觉刺激, 还可能是在“品尝”一种心理权力感。本研究提出并验证了“食辣赋能效应”, 即摄入辛辣食物能够显著提升个体的心理权力感。基于5项实证研究(包括人格判断任务、实验室实验及视频广告数据分析), 结果显示:相较于温和口味的食物, 摄入辛辣食物能够显著提升个体的心理权力感; 这种提升不仅会使个体更倾向于购买能力诉求(相较于温暖诉求)广告所推荐的产品, 还会促进其冒险与挑战行为。研究结论不仅拓展了心理权力感、食品心理学及感官营销的理论研究, 同时也为消费者心理调节及企业营销策略制定提供了新的视角
Emotional eating · Null (SQL) · Psychological Theory · Sense (electronics) · Culinary Culture and Tourism · Medicinal Plant Extracts Effects · Psychological Well-being and Life Satisfaction
| Highly cited | No |
|---|