Rhetorical visions of committed voters
Fantasy theme analysis of a large sample survey
Bibliographic Data
| ID | 19424238 |
|---|---|
| Authors | Ernest G Bormann (University of Minnesota), Becky Swanson Kroll (St. Catherine University), Kathleen Watters (University of Minnesota), Douglas D McFarland (Hamline University), Douglas McFarland |
| Year | 1984 |
| Volume | 1 |
| Issue | 3 |
| Pages | 287-310 |
| Publication date | 1984-09-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Critical Studies in Mass Communication (JOURNAL) |
| Journal identifiers | ISSN: 0739-3180 • E-ISSN: 1529-5036 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/15295038409360038 |
| OpenAlex | W2068111198 |
| Language | EN |
| Citations received | 7 |
| References cited | 9 |
This study uses the presidential campaign persuasion and media coverage in the 1980 election to develop and validate a method for making empirical connections between messages and audience responses. The study applies the research method that synthesizes fantasy theme analysis, small sample Q‐sorts, and large sample survey techniques to the shared fantasies and rhetorical visions of voters in a midwestern city. The study documents and describes the extent and nature of five rhetorical visions among committed registered voters in the target city and provides a brief humanistic rhetorical critical analysis of the visions
Art · Fantasy · Humanism · Literature · Media studies · Persuasion · Political science · Politics · Presidential system · Rhetorical question · Sociology · Vision · World Wide Web · Computer Science · Law · Media Studies and Communication · Psychology · Public Relations and Crisis Communication · Rhetoric and Communication Studies · Social Psychology
| Unique citing works | 7 |
|---|---|
| Citations per year | 0.17 |
| Citation span | 1985 - 2024 (40) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 6 |