Evolution of Immersive Technologies and Their Impact on Visitor Engagement in Cultural Heritage Sites
Bibliographic Data
| ID | 19577352 |
|---|---|
| Authors | Avni Garg Avni Garg, Avni Garg (0009-0009-3860-9907, Parul University), Jasbir Singh Dhanjal Dr Jasbir Singh Dhanjal, Jasbir Singh Dhanjal (The Ark), Kajal Chheda Dr Kajal Chheda, Kajal Chheda (0000-0002-7803-3510, University of Mumbai), Prabhat Sharma Prabhat Sharma, Prabhat Sharma (0000-0003-1388-8515, Chitkara University), Arunkumar Devalapura Thimmappa Arunkumar Devalapura Thimmappa, Arunkumar Devalapura Thimmappa (Jain University), Shubhi Goyal Shubhi Goyal, Shubhi Goyal (Quantum (Australia)), Amita Garg Amita Garg, Amita Garg (0000-0002-0385-8868, Parul University) |
| Year | 2024 |
| Pages | 1012-1020 |
| Publication date | 2024-09-15 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Evolutionary Studies in Imaginative Culture (JOURNAL) |
| Journal identifiers | ISSN: 2472-9876 • E-ISSN: 2472-9884 |
| Publisher | Raiya Academic International LLC (PUBLISHER) |
| DOI | 10.70082/esiculture.vi.1190 |
| OpenAlex | W4402572982 |
| Language | EN |
| Citations received | 1 |
The cultural heritage sites, incorporating advanced technology and engaging activities have been demonstrated to enhance visitor attention and retention, resulting in more significant and unforgettable experiences. The evolution of immersive technologies, has significantly transformed visitor engagement in cultural heritage sites. This study investigates how these technologies increase visitor experience and engagement. The study utilizes Chi-square tests and ANCOVA and multiple linear regressions tests to examine the correlation between technology usage and visitor satisfaction, to identify key predictors of enhanced visitor interaction. The findings highlights the significant prospective of immersive technology enhances cultural heritage experiences, providing actionable insights for site managers and technology developers. The investigation highlights the renovate consequence of incorporating VR and AR technologies on visitor engagement at cultural heritage sites, enhancing satisfaction, and boosting return visits. It provides valuable recommendations for site managers and technology developers to enhance cultural heritage experiences
Archaeology · Cultural heritage · Geography · Visitor pattern · Computer Science · Museums and Cultural Heritage
| Citations per year | 1 |
|---|---|
| Citation span | 2025 - 2025 (1) |
| Highly cited | No |