Business, Society and Politics

This volume looks at interaction between business firms and socio-political actors in emerging markets - and how this relationship can be managed - and deals with the interconnection between the socio-political organizations in emerging markets and MNCs. Inferring to different business perspectives, the volume includes papers studying firms' strategic actions towards socio-political organizations, i.e. the interplay with socio-political actors and how this affects firms' competitive advantage in a particular market. The book discusses this in relation to a number of critical strategic areas such as brand building, market orientation and CSR. It also offers a number of practical illustrations from empirical studies from different markets. In this volume different authors contribute chapters focusing on diverse empirical and theoretical aspects covering the impact of socio-political environments on the success of international firms

Business · Economic system · Economics · Emerging markets · Empirical research · Industrial organization · International business · Management · Market economy · Multinational corporation · Political science · Politics · Elite Sociology and Global Capitalism · Global trade, sustainability, and social impact · Globalization and Cultural Identity · Law · Political Influence and Corporate Strategies · International business enterprises · International Relations · Political aspects · Social aspects · Finance · Marketing

• Research Methods in Business Studies

  Kjell Gronhaug, Pervez Ghauri et al.•Research Methods in Business…•2020

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• MNE microfoundations and routines for building a legitimate and sustainable position in emerging markets

  Open Access•Ulf Elg, Pervez Ghauri et al.•Journal of Organizational Behavior•2017

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