YouTube for Business

To any businessperson or marketing professional, YouTubes 20 million viewers are a tempting target. How can you tap into the potential of YouTube to promote your business and sell your products or services? The answers in YouTube for Business show you how to make YouTube part of your online marketing planand drive traffic to your companys website. In this book youll learn how to: Develop a YouTube marketing strategy Decide what types of videos to produce Shoot great-looking YouTube videoson a budget Edit and enhance your videos Create a presence on the YouTube site Manage a video blog Generate revenues from your YouTube videos Produce more effective YouTube videos Includes profiles of successful businesses Blendtec Charles Smith Pottery Annette Lawrence, ReMax ACR Elite Group, Inc. Stone Brewing Company D-Link Author Michael Miller has written more than 80 how-to books over the past two decades, with more than one million copies in print. His best-selling books include YouTube 4 You, Tricks of the eBay Business Masters, Absolute Beginners Guide to Computer Basics, and Googlepedia: The Ultimate Google Resource. Front cover quote: Never thought you could use YouTube for your business? Well, think again! This book gives you a complete overview of why, how, and the technology to get you started. Rhonda Abrams, USAToday small business columnist and author of Successful Marketing: Secrets & Strategie

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