The Global Economics of Sport
Bibliographic Data
| ID | 20056512 |
|---|---|
| Authors | Chris Gratton, Dongfeng Liu (0000-0003-3736-1128), Girish Ramchandani (0000-0001-8650-9382), Darryl Wilson (0000-0002-1545-3219, Shanghai University of Sport) |
| Year | 2016 |
| Pages | 67-84 |
| Publication date | 2016-01-01 |
| Open Access | No |
| Type | CHAPTER |
| Venue | Contemporary Issues in Sport Management (SOURCE_BOOK) |
| Publisher | SAGE Publications Ltd (PUBLISHER • GB) |
| DOI | 10.4135/9781473919761.n6 |
| OpenAlex | W1531835398 |
| ISBN | 9781473919761 |
| Language | EN |
| Citations received | 6 |
Sport has become a global business. There is no corner of the Earth that isn't reached by coverage of global sporting mega-events such as the Olympics or the World Cup, events managed by international governing bodies such as the IOC and FIFA that operate like major international businesses. Companies such as Nike now design, produce, distribute and market their products across every continent, while an increasingly important part of every country's sport market is now international in terms of its influences and opportunities. This book is the first to examine the economics of contemporary sport using the global market as the primary unit of analysis. Starting with a survey of the changing nature of the sports market over the last hundred years, the book explores the difficulties of measuring the true scale and impact of the global sports economy, employing a wealth of empirical data to define and analyze the sports market and all its sub-sectors. In doing so, the book draws on case studies from the UK, Europe, North America and beyond. This book is essential reading for any student or professional with an interest in the economics of sport
Advertising · Business · Cartography · Economics · Economy · Geography · Nike · Political science · Public relations · Sport management · Sports economics · Law · Sport and Mega-Event Impacts · Sports Analytics and Performance · Sports, Gender, and Society · Marketing
Does context matter? Analysing structural and individual factors of member commitment in sport clubs
Logos on Everest
Transnational Public Attention in European Club Football
Economics of sport and recreation
Labor migration among elite sport coaches
Temporary skilled international migration of young professional cricketers
| Citations per year | 0.55 |
|---|---|
| Citation span | 2015 - 2020 (6) |
| Highly cited | No |