Der Einfluss der Werbung auf Medieninhalte
Bibliographic Data
| ID | 20085545 |
|---|---|
| Authors | Gabriele Siegert (University of Zurich), M Bjørn Von Rimscha (0000-0002-3284-6129) |
| Year | 2016 |
| Pages | 183-198 |
| Publication date | 2016-01-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | CHAPTER |
| Venue | Handbuch Werbeforschung (SOURCE_BOOK) |
| Publisher | Springer Fachmedien Wiesbaden (PUBLISHER) |
| DOI | 10.1007/978-3-531-18916-1_9 |
| OpenAlex | W2282036133 |
| ISBN | 9783531189161 |
| Language | DE |
| References cited | 55 |
Art · Humanities · Political science · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Media Studies and Communication · Philosophy
Werbung in der Medien- und Informationsgesellschaft
Beyond Advertising and Publicity
Journalismus als duale Struktur
Werbung in der Medien- und Informationsgesellschaft
Leitbilder von gestern? Zur Trennung von Werbung und Programm
Journalismus und Medien als Organisationen
The Centrality of Media Economics
Wie die Medienorganisation zur Demokratie beiträgt – Mitbestimmung und Sicherung der redaktionellen Unabhängigkeit im Spiegel des Media for Democracy Monitor
Media economics
Media Economics
Media Economics
Readers' Perspectives on Advertising's Influence in Women's Magazines
Journalism Embracing Advertising as Traditional Journalism Discourse Becomes Marginal
Negotiating the Gray Lines
Commercialism and Newspaper Quality
Interfering Owners or Meddling Advertisers
The Diminishing Border Between Advertising and Journalism in Estonia
Media Performance
The Handbook of Journalism Studies
An Historical Analysis of Journalists′ Attitudes toward Advertisers and Advertising's Influence
Beyond Advertising and Journalism
The Business of Media
All the News That's Fit to Sell
Ethical Orientations of Journalists Around the Globe
Synchronisation von Nachricht und Werbung
Property transaction report
| Citation velocity | historical |
|---|---|
| Highly cited | No |