Landmark in Israel

Recruitment and Maintenance of Clients in a Human Potential Organization

Bibliographic Data

ID20198912
AuthorsSefi Melchior, Stephen Sharot
Year2010
Volume13
Issue4
Pages61-83
Publication date2010-05-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueNova Religio The Journal of Alternative and Emergent Religions (JOURNAL)
Journal identifiersISSN: 1092-6690 • E-ISSN: 1541-8480
PublisherProject MUSE (PUBLISHER • US)
DOI10.1525/nr.2010.13.4.61
OpenAlexW2032767099
LanguageEN
Citations received1
References cited10

Studies examining factors in religious conversion have focused on religious movements that are stigmatized or regarded as deviant and that stress communal lifestyles and exclusive commitment. The relevance of these factors is examined in the processes of recruitment and retention of clients in Landmark, a human potential organization that is world-accepting and non-communal. Affective bonds in social networks were found to be of crucial importance both in the recruitment of clients to Landmark and the maintenance of those clients beyond their participation in The Forum, the organization's focal workshop. Human potential organizations such as Landmark are designated by sociologists as new religious movements, but the secular designation by the organization and its clients is relevant to its recruitment, especially in Israel where it attracts Israeli Jews who define themselves as secular

Cartography · Geography · Landmark · Political science · Public relations · Religious organization · Sociology · Law · Psychology · Religion and Society Interactions · Religion, Society, and Development · Religion, Spirituality, and Psychology

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