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The Effect of TV/Radio Media Family Planning Messages on Modern Contraceptive Use among Women

Empirical Evidence from the Philippines

Bibliographic Data

ID20303469
AuthorsWan Seok Chang (University of Connecticut, corresponding author)
Year2022
Volume58
Issue10
Pages2132-2153
Publication date2022-10-03
Open AccessNo
TypeARTICLE
VenueThe Journal of Development Studies (JOURNAL)
Journal identifiersISSN: 0022-0388 • E-ISSN: 1743-9140
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/00220388.2022.2086045
OpenAlexW4294967896
LanguageEN
Citations received1
References cited23

The Republic of the Philippines has been trying since the 1960s to reduce high fertility rates to promote economic growth and eradicate poverty. This study employs propensity score matching to estimate the effect of TV/radio, TV, and radio family planning (FP) messages on the probability of women’s current and intended future use of modern contraception. I found that women exposed to TV/radio FP messages are 3 percentage points (p.p.) [95% CI: .008, .055] more likely to use modern contraception than women who were not exposed to these messages. Likewise, watching FP messages on TV increases the probability of using modern contraception by around 4 p.p. [95% CI: .011, .066]. FP messages on radio have no effect on modern contraceptive use, however. Sub-analyses reveal that exposure to TV/radio media FP messages has no effect on modern contraceptive use among women with lower educational attainment, or among women with lower levels of wealth

Broadcasting (networking) · Developing country · Economic growth · Economics · Educational attainment · Family planning · Fertility · Gynecology · Population · Poverty · Propensity score matching · Research methodology · Sociology · Computer Science · Demography · Gender, Labor, and Family Dynamics · Global Maternal and Child Health · Internal Medicine · Medicine · Microfinance and Financial Inclusion

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Citations per year1
Citation span2026 - 2026 (1)
Highly citedNo

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