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ID20387644
AuthorsJacqueline Mraz (0000-0002-1926-9347, Benemérita Universidad Autónoma de Puebla, corresponding author), John Mraz
Year1998
Volume9
Issue1
Publication date1998-01-06
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueEIAL - Estudios Interdisciplinarios de América Latina y el Caribe (JOURNAL)
Journal identifiersISSN: 0792-7061 • E-ISSN: 2226-4620
PublisherTel Aviv University (PUBLISHER • IL)
DOI10.61490/eial.v9i1.1090
OpenAlexW4391499895
LanguageES

A few years ago, using the concept "visual culture" would probably have resulted in confusion (and consternation) rather than communication. That has changed. As Susan Buck-Morss remarked, "Visual culture, once a foreigner to the academy, has gotten its green card and is here to stay." Today, the study of modes and techniques of visual address is fundamental to thinking critically about the times in which we find ourselves, and crucial for an education relevant to a world undergoing an "image revolution" on a scale so unprecedented that we are warned about the dangers of "hypervisuality". Indeed, the incipient development of visual studies programs has been a direct - if tardy - reaction to the hegemony of images in contemporary society. The power exercised by the myriad pictures which inundate our daily lives has generally received little attention in academia because they are produced by new and/or "unrespectable" media: photography, film, video, cartoons, advertising, computers, etc

Computer Science · Cultural and Social Dynamics · Photographic and Visual Arts · Visual Culture and Art Theory

Citation velocityhistorical
Highly citedNo

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