The Metaphorical New Synthesis

Toward an Eco-Evolutionary Theory of Metaphors

Bibliographic Data

ID20414165
AuthorsMartí Domínguez (0000-0003-0482-1108, Universitat de València, corresponding author)
Year2016
Volume31
Issue3
Pages148-162
Publication date2016-07-02
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueMetaphor and Symbol (JOURNAL)
Journal identifiersISSN: 1092-6488 • E-ISSN: 1532-7868
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/10926488.2016.1187045
OpenAlexW2472627407
LanguageEN
Citations received2
References cited59

Metaphors are a genuinely human construction. They are used to improve communication and they are a very powerful tool that might have an influence in human evolution. In this article I argue that metaphors, transformed in powerful memes, adapt to a new communicative niche and contribute to transform it. In order to prove this hypothesis, I study 319 cartoons published in the wake of the Germanwings air crash, where I inventory 144 metaphors. The study shows the conceptual metaphor evolution for a period of 2 weeks, and how the metaphors changed as a result of the variations in the communicative niche, becoming much more efficient communicatively

Cognitive psychology · Cognitive science · Linguistics · Metaphor · Communication · Language and cultural evolution · Language, Metaphor, and Cognition · Philosophy · Psychology

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