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Escaping (Covid)-19 Through Webcam-Travel

An Application Of the Social Psychological Model of Tourism Motivation

Bibliographic Data

ID20414767
AuthorsDavid Jarratt (0000-0002-7244-428X, University of Lancashire, corresponding author), Sean Gammon (0000-0001-5053-8763, University of Lancashire), Sean J Gammon (University of Lancashire)
Year2023
Volume23
Issue2
Pages103-112
Publication date2023-09-01
Open AccessNo
TypeARTICLE
VenueTourism Culture & Communication (JOURNAL)
Journal identifiersISSN: 1098-304X • E-ISSN: 1943-4146
PublisherCognizant, LLC (PUBLISHER)
DOI10.3727/109830422x16600594683391
OpenAlexW4295129727
LanguageEN
References cited26

The use of webcams to virtually visit destinations has, over the last decade, generated much interest–none more so than during the COVID-19 lockdowns. As countless millions across the globe were forced to stay at home, the practice of webcam-travel significantly increased, with preliminary studies finding the key drivers for the growth in usage to be freedom, nostalgia, and connectiveness. However, it was unclear to what extent that such practice was born from a desire to escape from the lockdown experience or to seek out (virtually) new and familiar places. In order to explore this further the Social Psychological Model of Tourism Motivation (SPTMTM) was applied to findings related to webcam use during lockdown, which indicate that users were both escaping environments they found stressful and/or demanding, while at the same time seeking out specific compensatory environments that collectively helped in coping with lockdown restrictions. Furthermore, the model brought attention to the often hidden interpersonal components that impact upon the push and pull factors associated with webcam-travel, introducing and augmenting concepts such as virtual fl??nerie and anthropomorphic parasocial relationships

2019-20 coronavirus outbreak · Advertising · Business · Destinations · Globe · Internet privacy · Interpersonal communication · Political science · Tourism · Computer Science · Digital Marketing and Social Media · Diverse Aspects of Tourism Research · Media Influence and Health · Psychology · Social Psychology

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