Customer Relationship Management

Concept, Strategy, and Tools

Bibliographic Data

ID20418983
AuthorsV Kumar (0000-0003-1381-820X), Werner Reinartz
Year2018
Pages411
Publication date2018-01-01
Open AccessNo
TypeBOOK
VenueCustomer Relationship Management (SOURCE_BOOK)
PublisherSpringer (PUBLISHER • US)
ISBN9783662553800
Open LibraryOL28182482M
LanguageEN

Tools

Libgen