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Crazy for Bargains

Inventing the Irrational Female Shopper in Modernizing English Canada

Bibliographic Data

ID20607258
AuthorsDonica Belisle (corresponding author)
Year2011
Volume92
Issue4
Pages581-606
Publication date2011-12-01
Open AccessYes
TypeARTICLE
VenueCanadian Historical Review (JOURNAL)
Journal identifiersISSN: 0008-3755 • E-ISSN: 1710-1093
PublisherUniversity of Toronto Press Inc. (UTPress) (PUBLISHER)
DOI10.3138/chr.92.4.581
PMID22229163
OpenAlexW2102252325
LanguageEN
Citations received3
References cited7

Between the 1890s and 1930s, anglophone politicians, journalists, novelists, and other commentators living in western, central, and eastern Canada drew upon established connections among greed, luxury, hysteria, and femininity to describe women who went shopping as irrational. Their motivations for doing so included their desires to assuage feelings of guilt about increased abundance; articulate anger caused by spousal conflicts over money; assert the legitimacy of male authority; and assign blame for the decline of small communities' sustainability, the degradation of labour standards, and the erosion of independent shopkeeping. By calling upon stock stereotypes of femininity, and by repositioning them to fit the current capitalist moment, English-Canadian commentators constructed disempowering representations of women to alleviate their anxieties about what they perceived as the ills of modernization

Blame · Bureaucracy · Feeling · Femininity · Irrational number · Legitimacy · Modernization theory · Political science · Sociology · American History and Culture · Canadian Identity and History · Cultural History and Identity Formation · Gender Studies · Law · Psychology · Social Psychology

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Citations per year0.25
Citation span2014 - 2020 (7)
Highly citedNo

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