Relevant local content, social influence, digital literacy, and attitude toward the use of digital technologies by women in Uganda
Bibliographic Data
| ID | 21118225 |
|---|---|
| Authors | Bonface Abima (Makerere University Business School), Benard Engotoit (Makerere University Business School), Engotoit Benard (Makerere University, corresponding author), Geoffrey Mayoka Kituyi (0000-0002-7528-2175, Makerere University), Robert Kyeyune (Makerere University Business School), Kyeyune Robert (Makerere University), Michael Koyola (Makerere University Business School) |
| Year | 2021 |
| Volume | 25 |
| Issue | 1 |
| Pages | 87-111 |
| Publication date | 2021-01-02 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Gender Technology and Development (JOURNAL) |
| Journal identifiers | ISSN: 0971-8524 • E-ISSN: 0973-0656 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/09718524.2020.1830337 |
| OpenAlex | W3118908047 |
| Language | EN |
| Citations received | 6 |
| References cited | 21 |
This study sought to examine the relationship between relevant local content, social influence, digital literacy and the attitude of women toward the use of digital technologies in Uganda. Quantitative research methods were used to collect, analyze and present the data from a sample of 384 women across Uganda. Data were analyzed using frequencies, percentages, factor analysis, correlation and regression analysis methods. Findings reveal a positive significant relationship between social influence, digital literacy, relevant local content and the attitude of women toward the use of digital technologies in Uganda. To improve the attitude of women toward using digital technologies in Uganda, there is a need for the community to approve of women’s usage of digital technologies in different sectors of the economy. It is also important for various stakeholders to work toward improving women’s digital literacy through education programs aimed at teaching women how to use digital media. Localized digital content should also be created in a language that women can understand in order to enhance adoption. Social environment factors such as social norms, values and beliefs should focus toward encouraging women’s usage of digital media over the long-practiced tradition of excluding women from using digital media and other technologies
Digital content · Digital Literacy · Digital media · Focus group · Literacy · Multimedia · Pedagogy · Political science · Social media · Sociology · World Wide Web · Child Development and Digital Technology · Computer Science · Gender and Technology in Education · ICT Impact and Policies · Psychology · Social Psychology
Strengthening digital literacy in Indonesia
Examining digital information literacy as a determinant of women's online shopping behavior
Precarious Distributed Creativity of Online Content Creators in Uganda
Brand awareness and purchase intention in the age of digital communication
Fit for purpose? Assessing the accessibility, theory of action, and accountability of digital technology interventions for sexual and gender-based violence prevention and response
Designing for financial inclusion in developing countries
The Gender Digital Divide in Developing Countries
Digital competence and digital literacy in higher education research
User Acceptance of Computer Technology
Women and the social construction of the computing culture
Determining Sample Size for Research Activities
Distinction
Inequality in Social Capital
The digital divide
ICT and Empowerment of Rural and Deprived Women in Asia
The Participation Divide Among “Online Experts”
The Social Construction of Facts and Artefacts
Distinct skill pathways to digital engagement
Inequality in Social Capital
| Citations per year | 1.5 |
|---|---|
| Citation span | 2022 - 2024 (3) |
| Highly cited | No |