Cultural Diplomacy, Branding and the American Film Institute's Project
20/20
Bibliographic Data
| ID | 21190056 |
|---|---|
| Authors | Mary Erickson (0000-0002-7348-8348, North-West State Technical University, corresponding author) |
| Year | 2012 |
| Volume | 41 |
| Issue | 2 |
| Pages | 109-130 |
| Publication date | 2012-07-01 |
| Peer Reviewed | Yes |
| Open Access | No |
| Type | ARTICLE |
| Venue | Journal of Intercultural Communication Research (JOURNAL) |
| Journal identifiers | ISSN: 1747-5759 • E-ISSN: 1747-5767 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/17475759.2012.660887 |
| OpenAlex | W2009790100 |
| Language | EN |
| Citations received | 1 |
| References cited | 9 |
The Global Cultural Initiative (GCI) was a flagship cultural diplomacy effort introduced by the Bush Administration in the mid-2000s; one project of this initiative was the American Film Institute's Project: 20/20, a program of 19 films from five continents scheduled to tour the United States and abroad. This paper is a historical exploration into how the Bush Administration reconstructed American identity and culture through framing, and how that framing was embedded within cultural diplomacy initiatives like the GCI. This paper contributes to an understanding of how intercultural dialogue is often based on key messages and constructed ideas
Civil engineering · Diplomacy · Intercultural communication · Media studies · Pedagogy · Political science · Public relations · Sociology · Cultural Industries and Urban Development · Engineering · Law · Media, Gender, and Advertising · Public Administration · Sport and Mega-Event Impacts
| Unique citing works | 1 |
|---|---|
| Citations per year | 0,5 |
| Citation span | 2024 - 2024 (1) |
| Citation velocity | recent |
| Highly cited | No |