Face Concerns in Intra- and Intercultural Business Communication

Datos Bibliográficos

ID21190099
AutoresEkaterina Vasilyeva (0000-0001-7378-4932, National Research University Higher School of Economics), Ekaterina N Vasilyeva (0000-0002-4859-1060, National Research University Higher School of Economics, autor de correspondencia), Maria A Bultseva (0000-0002-5899-9916, National Research University Higher School of Economics), Nadezhda Lebedeva (0000-0002-2046-4529, National Research University Higher School of Economics)
Año2023
Volumen52
Número3
Páginas237-260
Fecha de publicación2023-05-04
Peer ReviewedSí
Open AccessNo
TipoARTICLE
RevistaJournal of Intercultural Communication Research (JOURNAL)
Identificadores de la revistaISSN: 1747-5759 • E-ISSN: 1747-5767
EditorialInforma UK Limited (PUBLISHER • GB)
DOI10.1080/17475759.2022.2161602
OpenAlexW4313346911
IdiomaEN
Referencias citadas98

This study examined the impact of communication context on face concerns in business interactions. In previous research face concerns were studied across cultures, but here for the first time compared within intra-and intercultural business communication settings. The study aims at investigating whether the priority of face concerns is the same or different in intracultural and intercultural face-threatening business communication. We hypothesized that managers would apply different face concerns in response to face threatening acts in interactions with either their compatriots or people from foreign cultures. We surveyed 380 Russian business professionals working in international companies. To measure face concerns we adapted the questionnaire by S. Ting-Toomey and J. Oetzel to the Russian sample. We compared two contexts using t-test and rmANOVA. Results showed a significant difference between face concerns in managers behaviour in intercultural and intracultural communication. Managers tend to employ either self-face or mutual-face rather than other-face concern in intracultural communication. On the contrary, they prefer mutual-face rather than self-face or other-face concerns in intercultural communication. These results provide empirical evidence that Russian managers create public image in business interactions considering cultural differences and modify their behaviour to fit the context

Business · Business communication · Empirical research · Epistemology · Face-to-face · Face-to-face interaction · Intercultural communication · Political science · Public relations · Social science · Sociology · Communication · Communication in Education and Healthcare · Cultural Differences and Values · Psychology · Social and Intergroup Psychology · Social Psychology