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Sexual (Double) Standards Revisited

Similarities and Differences in the Societal Evaluation of Male and Female Sexuality

Bibliographic Data

ID21209497
AuthorsMarcel Weber (0000-0002-0507-0070, Saarland University, corresponding author), Malte Friese (0000-0003-0055-513X, Saarland University)
Year2025
Volume16
Issue5
Pages507-518
Publication date2025-07-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSocial Psychological and Personality Science (JOURNAL)
Journal identifiersISSN: 1948-5506 • E-ISSN: 1948-5514
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/19485506241237288
OpenAlexW4394760628
LanguageEN
Citations received3
References cited34

Past research has been inconclusive regarding the continued existence of the sexual double standard (SDS)—that is, differential expectations and evaluations of sexual activity for men (rewarded for sexual activity) and women (punished for sexual activity). Here, we present the similarities and differences (S&D) model of sexual standards, which significantly qualifies the traditional SDS by highlighting both similarities and differences between standards applied to women and men. Across two samples (student/community sample, crowdsourcing sample; N total = 342) and seven sexual outcomes, high sexual activity was rated more favorably in men than in women (replicating previous research), and the opposite was true for low sexual activity (extending previous research). Importantly, moderate (not extremely low or high) sexual activity was rated most favorably in both genders, suggesting similar and curvilinear intragender trajectories. These findings illustrate a distinctly different perspective on male and female sexuality and open avenues for new research

Developmental psychology · Double standard · Human sexuality · Sexual behavior · Sociology · Adolescent Sexual and Reproductive Health · Clinical Psychology · Gender Studies · Psychology · Sexual function and dysfunction studies · Sexuality, Behavior, and Technology · Social Psychology

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Unique citing works3
Citations per year3
Citation span2025 - 2026 (2)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 3

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