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Cognitive-Affective Styles of Biden and Trump Supporters

An Automated Text Analysis Study

Bibliographic Data

ID21210034
AuthorsJo Ann A Abe (0000-0003-0844-1145, Southern Connecticut State University, corresponding author)
Year2023
Volume14
Issue2
Pages141-155
Publication date2023-03-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueSocial Psychological and Personality Science (JOURNAL)
Journal identifiersISSN: 1948-5506 • E-ISSN: 1948-5514
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1177/19485506221082737
OpenAlexW4226457147
LanguageEN
References cited37

Are conservatives more simple-minded and happier than liberals? To revisit this question, 1,518 demographically diverse participants (52% females) were recruited from an online participant-sourcing platform and asked to write a narrative about the upcoming 2020 U.S. Presidential Election as well as complete self and candidates’ ratings of personality. The narratives were analyzed using three well-validated text analysis programs. As expected, extremely enthusiastic Trump supporters used less cognitively complex and more confident language than both their less enthusiastic counterparts and Biden supporters. Trump supporters also used more positive affective language than Biden supporters. More simplistic and categorical modes of thinking as well as positive emotional tone were also associated with positive perceptions of Trump’s, but not Biden’s personality. Dialectical complexity and positive emotional tone accounted for significant unique variance in predicting appraisals of Trump’s trustworthiness/integrity even after controlling for demographic variables, self-ratings of conscientiousness and openness, and political affiliation

Big Five personality traits · Conscientiousness · Extraversion and introversion · Narrative · Openness to experience · Personality · Death Anxiety and Social Exclusion · Personality Traits and Psychology · Psychology · Social and Intergroup Psychology · Social Psychology

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