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Assessing Malaysia’s Creative Industry

Progress and Policies in the Case of the Film Industry

Bibliographic Data

ID21243689
AuthorsLEE YOONG HON (University of Nottingham Malaysia Campus), Ruth Lim Sheau Yen (0000-0002-9189-7241, Heriot-Watt University Malaysia)
Year2019
Volume12
Issue2
Pages224-245
Publication date2019-09-30
Open AccessYes
TypeARTICLE
VenueCreativity Studies (JOURNAL)
Journal identifiersISSN: 2345-0487 • E-ISSN: 2345-0479
PublisherVilnius Gediminas Technical University (PUBLISHER • LT)
DOI10.3846/cs.2019.7978
OpenAlexW2978739322
LanguageEN
References cited15

This paper explores the performance of local movies at the Malaysian box-office circuit to ascertain and analyse the extent of the reported improvements of the sector – it is hoped that the findings can provide a more objective assessment of the state of local films and the policies that have been aimed at cultivating improvements in the sector. Overall, the findings indicate that the local movie industry is still a long way from establishing a strong foothold even in its own domestic market

Advertising · Box office · Business · Creative industries · Film industry · Industrial organization · Movie theater · Political science · Cinema and Media Studies · Computer Science · Engineering · Law · Socioeconomic Development in Asia · South Asian Cinema and Culture · Marketing

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Highly citedNo

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