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Knowledge, Attitudes, and Practice Towards Covid-19 Prevention Messages on Media in North-West, Nigeria

Bibliographic Data

ID21245571
AuthorsLawal Umar Maradun (Bayero University Kano), Aondover Eric Msughter (0000-0002-5261-9871, Caleb University, corresponding author), Eric Msughter Aondover (Caleb University, corresponding author)
Year2025
Volume46
Issue2
Pages150-168
Publication date2025-04-03
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueAfrican Journalism Studies (JOURNAL)
Journal identifiersISSN: 2374-3670 • E-ISSN: 2374-3689
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/23743670.2025.2533832
OpenAlexW4412775794
LanguageEN
References cited23

When it came to spreading awareness about the coronavirus and the risks that go along with it, as well as advocating for public health and educating the public about precautions, campaigns, and advocacy against the disease, the media were instrumental in the coverage of the pandemic. Therefore, knowledge, attitudes, and practices towards COVID-19 contributed significantly to the spread of the pandemic in Nigeria, resulting in casualties and victims of other underlying health conditions. This study is situated within the premise of the Health Belief Model. The study design was based on the postulation of the positivist paradigm, which informed the choice of survey method as a variant of the quantitative approach in data collection. The population was stratified into Sokoto, Kano, and Kaduna, from which proportional samples were drawn. This facilitates the emergence of a homogeneous stratum before sampling, after which a purposive sampling technique was employed to select 377 respondents who have knowledge of the COVID-19 preventive messages. The study shows that most of the respondents are aware of COVID-19 messages. The result reveals that most of the respondents see coronavirus disease as a propaganda created to limit public freedom. The findings of the study point to the subject of information on COVID-19, which is hand washing. The study concludes that public behavior is influenced by knowledge and perceptions about particular issues

Digital media · Media studies · Political science · Public relations · Sociology · COVID-19 epidemiological studies · COVID-19 Pandemic Impacts · Law · Medicine · Misinformation and Its Impacts

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Citation velocityhistorical
Highly citedNo

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