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Effects of self-instructed stimulus-affect plans on indirectly measured and self-reported evaluative responses

Bibliographic Data

ID21283293
AuthorsTorsten Martiny-Huenger (0000-0003-3855-2890, Centre for Arctic Gas Hydrate, Environment and Climate, corresponding author), Jenny Roth (0000-0001-8047-5740, University of Limerick, corresponding author)
Year2022
Volume223
Pages103485
Publication date2022-03-01
Open AccessYes
TypeARTICLE
VenueActa Psychologica (JOURNAL)
Journal identifiersISSN: 0001-6918 • E-ISSN: 1873-6297
PublisherElsevier BV (PUBLISHER)
DOI10.1016/j.actpsy.2021.103485
PMID34999353
OpenAlexW4205716783
LanguageEN
References cited45

Repeatedly experiencing a specific stimulus-affect contingency influences subsequent evaluative responses towards the respective stimulus (e.g., evaluative conditioning). In the present research, we provide further evidence that verbally processed stimulus-affect contingencies in the form of if-then plans have comparable evaluative consequences. We present three studies (N = 323) in which participants verbally linked cupcakes to either a positive ("delicious") or a negative ("disgusting") affective response while being instructed with the same health-related goal. We tested the evaluative consequences of processing these verbal stimulus-affect plans in a valence-based response-compatibility paradigm (Implicit Association Test, IAT) and self-reported liking ratings. We failed to observe the predicted effect in the first study and updated the methodology for the following two studies. With the updated procedure (two studies, N = 239), we found the hypothesized effect that processing a verbal stimulus-affect plan influences subsequent responses in the IAT and self-reported ratings in an evaluatively congruent direction. We discuss these results in relation to similar effects following directly experienced stimulus-affect contingencies and instructed evaluative conditioning. Furthermore, our present research highlights the potential to use verbal self-instruction in a stimulus-affect format to self-regulate one's evaluative responses towards specific stimuli (e.g., unhealthy snacks)

Affect (linguistics) · Cognitive psychology · Contingency · Developmental psychology · Stimulus (psychology) · Valence (chemistry) · Behavioral and Psychological Studies · Behavioral Health and Interventions · Communication · Psychology · Social and Intergroup Psychology · Social Psychology

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