K-dramas across Thailand
Constructions of Koreanness and Thainess by contemporary Thai consumers
Bibliographic Data
| ID | 2134319 |
|---|---|
| Authors | Mary J Ainslie (0000-0001-5058-724X, corresponding author) |
| Year | 2016 |
| Volume | 14 |
| Issue | 6 |
| Publication date | 2016-04-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Japan focus (JOURNAL) |
| Journal identifiers | ISSN: 1557-4660 • E-ISSN: 1557-4660 |
| Publisher | Cambridge University Press (CUP) (PUBLISHER) |
| DOI | 10.1017/s1557466016024402 |
| OpenAlex | W4408501260 |
| Language | EN |
| Citations received | 4 |
Studies of the popularity of Hallyu concentrate almost exclusively upon Northeast Asian nations, disregarding their popularity within Southeast Asia, an area still defined as 'Asian' yet often ignored in favor of the more economically prominent East Asian nations. This article attempts to expand discussions of Hallyu through an analysis of the reception of South Korean television dramas among different consumers in Thailand. It draws upon evidence gathered from qualitative interviews with Thai fans to illustrate how diverse consumers use these foreign products as a means to assess and critique their own position within contemporary Thailand and actively engage with changing constructions of Koreanness, Thainess and Asianness as a means to do so
Aesthetics · Art · Geography · Sociology · Asian Culture and Media Studies · Japanese History and Culture · Socioeconomic Development in Asia
Japanese/Korean popular culture in Kuwait and Singapore
Motivational Factors and Intended Efforts in Learning East Asian Languages Among Thai Undergraduate Students
The impact of ethnicity on the sociocultural adjustment of international students in Thai higher education
Understanding the Potential for a Hallyu “Backlash” in Southeast Asia
| Citations per year | 0.44 |
|---|---|
| Citation span | 2017 - 2023 (7) |
| Highly cited | No |