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“Go eat some grass”

Gender differences in the Twitter discussion about meat, vegetarianism and veganism

Bibliographic Data

ID21355246
AuthorsAmber Peeters (0000-0001-9809-943X, University of Antwerp, corresponding author), Gaëlle Ouvrein (0000-0002-6231-3569, University of Antwerp), A Dhoest (0000-0002-6656-6125, University of Antwerp), Charlotte De Backer (0000-0001-6721-3762, University of Antwerp)
Year2024
Volume164
Issue6
Pages1139-1143
Publication date2024-11-01
Open AccessNo
TypeARTICLE
VenueThe Journal of Social Psychology (JOURNAL)
Journal identifiersISSN: 0022-4545 • E-ISSN: 1940-1183
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/00224545.2023.2253982
PMID37655777
OpenAlexW4386347423
LanguageEN
Citations received3
References cited20

Legacy media contribute to gendered depictions of culinary themes by associating meat with masculinity, influencing social realities. The current research examines whether similar gendered representations can be found on social media, reinforcing gendered patterns in food consumption. Using content analysis, we examine how men and women tweet about the (non-)consumption of meat. Results confirm gender stereotypes: men tweet more about meat and are more likely to hold negative attitudes toward vegetarianism and veganism. These expressions may reinforce gendered meat consumption patterns, where men continue to choose meat over more healthy and sustainable options

Consumption (sociology) · Masculinity · Political science · Social media · Social science · Sociology · Consumer Behavior in Brand Consumption and Identification · Culinary Culture and Tourism · Digital Marketing and Social Media · Gender Studies

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Citations per year3
Citation span2025 - 2026 (2)
Highly citedNo

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