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Advancing the Presentation of Is Certifications

Theory-driven guidelines for designing peripheral cues to increase users’ trust perceptions

Bibliographic Data

ID21452829
AuthorsSebastian Lins (0000-0001-7480-275X, Karlsruhe Institute of Technology, corresponding author), Ali Sunyaev (0000-0002-4353-8519, Karlsruhe Institute of Technology)
Year2023
Volume42
Issue13
Pages2255-2278
Publication date2023-10-03
Open AccessNo
TypeARTICLE
VenueBehaviour and Information Technology (JOURNAL)
Journal identifiersISSN: 0144-929X • E-ISSN: 1362-3001
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/0144929x.2022.2113432
OpenAlexW4292440636
LanguageEN
Citations received1
References cited84

Whereas the importance of information system (IS) certifications is increasing to prove compliance with regulatory and industry requirements, research reveals inconsistent findings concerning the effectiveness of IS certifications. Prior studies have concluded that such inconsistent findings stem partly from users’ limited understanding of the nature and role of certifications due to ineffective certification presentations. We follow a three-phase, theory-driven design science approach to examine how to design effective certification presentations. First, we identified sources of users’ limited understanding and formulated a revised certification presentation that facilitates users’ peripheral information processing. We tested our design proposal in an online experiment with 300 participants. Second, we derived meta-requirements and design guidelines by validating a theory-driven model of certification presentations through an online survey with 352 participants. Third, we implemented three certification presentations complying with example guidelines and ran an online experiment with 400 participants to test whether these presentations are effective. We contribute to research and practice by proposing a design theory for certification presentations composed of peripheral cues inducing authority, social proof and likeability to increase users’ trust perceptions

Certification · Human–computer interaction · Internet privacy · Knowledge management · Perception · Political science · Presentation (obstetrics) · Applied Psychology · Big Data and Business Intelligence · Computer Science · Information Systems Theories and Implementation · Medicine · Neuroscience · Psychology · Technology Adoption and User Behaviour

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Citations per year1
Citation span2025 - 2025 (1)
Highly citedNo

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