Pandemics and PSAs
Rapidly Changing Information in a New Media Landscape
Bibliographic Data
| ID | 21617428 |
|---|---|
| Authors | Jennifer A Manganello (0000-0002-4132-7283, Department of Health Policy, Management, and Behavior, University at Albany School of Public Health, corresponding author), Amy Bleakley (0000-0002-4539-4424, University of Delaware), Patrick Schumacher (0000-0003-3729-9635, Department of Health Policy, Management, and Behavior, University at Albany School of Public Health) |
| Year | 2020 |
| Volume | 35 |
| Issue | 14 |
| Pages | 1711-1714 |
| Publication date | 2020-12-05 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Health Communication (JOURNAL) |
| Journal identifiers | ISSN: 1041-0236 • E-ISSN: 1532-7027 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/10410236.2020.1839192 |
| PMID | 33106041 |
| OpenAlex | W3094071351 |
| Language | EN |
| Citations received | 16 |
| References cited | 12 |
The COVID-19 pandemic has brought into focus a shift in the communication of health-related information. Traditionally, public service announcements (PSAs) consisted of video or radio messages, posters, or billboards created by government agencies and health organizations to provide information about health topics. However, the widespread use of the internet and the growth of social media has changed PSA creation and dissemination in many ways. Increasingly, a variety of actors, including non-official sources and lay persons, have been using social media to disseminate PSAs or PSA-like content. Audiences are larger and more engaged with content, and users have the novel ability to interact with PSAs through shares, likes, or comments. While social media for health communication has many advantages, there are also a number of disadvantages including misinformation, conspiracy theories, bots, and trolls. Credibility of different sources has also become a topic of debate. An ongoing challenge during the pandemic has been reaching audiences in a crowded online environment, establishing authority as a trusted source, and countering misinformation. In this paper, we discuss how the media landscape is changing PSAs and the implications of these changes in the context of pandemics
Advertising · Business · Credibility · Dissemination · Health communication · Information Dissemination · Internet privacy · Misinformation · Pandemic · Political science · Public relations · Social media · Sociology · World Wide Web · Computer Science · History · Law · Medicine · Misinformation and Its Impacts · Public Relations and Crisis Communication · Social Media and Politics
Desordem Informativa no Contexto da Pandemia de Covid-19
Effects of Parasocial Experiences on Health Outcomes
The Effects of Receiving and Expressing Health Information on Social Media during the Covid-19 Infodemic
A Tool to Guide Creation of Products for Risk Communications and Community Engagement (RCCE)
Using machine learning techniques to investigate learner engagement with TikTok media literacy campaigns
Do You Care to Share? The Negative Effect of Sponsored Content on the Behavioral Engagement with a Social Media Post Containing a Covid-19 Message
Coronavirus meets the clash of civilizations
Between the Facts and a Hard Place
On the Influence of Message/Audience Specifics and Message Appeal Type on Message Empowerment
The impact of source credibility and risk perception attitudes on Americans’ willingness to participate in contact tracing applications
Miserly Thinking
More than Two… but not Right Now
Knowledge, attitudes and acceptance of Covid-19 vaccine among pregnant women in Mbeya Region
Health Messaging During an Infodemic
Transboundary Covid-19 response on health communication in Botswana, South Africa and Zimbabwe
Using Twitter to fight the Covid-19 pandemic
| Citations per year | 4 |
|---|---|
| Citation span | 2022 - 2026 (5) |
| Highly cited | No |