The role of brand love and brand jealousy in the formation of brand addiction
Bibliographic Data
| ID | 21623296 |
|---|---|
| Authors | Davood Ghorbanzadeh (0000-0003-3238-8241, Islamic Azad University North Tehran Branch, corresponding author) |
| Year | 2024 |
| Volume | 43 |
| Issue | 3 |
| Pages | 2832-2846 |
| Publication date | 2024-01-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Current Psychology (JOURNAL) |
| Journal identifiers | ISSN: 1046-1310 • E-ISSN: 1936-4733 |
| Publisher | Springer Science and Business Media LLC (PUBLISHER) |
| DOI | 10.1007/s12144-023-04508-1 |
| OpenAlex | W4353078172 |
| Language | EN |
| Citations received | 3 |
| References cited | 80 |
Addiction · Advertising · Brand awareness · Brand equity · Brand experience · Brand extension · Brand Loyalty · Brand management · Brand relationship · Business · Jealousy · Romance · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Evolutionary Psychology and Human Behavior · Psychology · Social Psychology · Marketing
A triangular theory of love.
What is a luxury brand? A new definition and review of the literature
Drivers of consumer–brand identification
The Ties That Bind
Consumer–Company Identification
Some antecedents and outcomes of brand love
Brand Love
Cutoff criteria for fit indexes in covariance structure analysis
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
Partial least squares structural equation modeling (PLS-SEM)
Self-Reports in Organizational Research
The Romantic Ethic and the Spirit of Modern Consumerism
The Social Identity Theory of Intergroup Behavior
The Social Self
The effect of brand personality and brand identification on brand loyalty
Attitude toward luxury cruise, fantasy, and willingness to pay a price premium
The missing link in building customer brand identification
Romantic jealousy and adult romantic attachment
The Urge to Splurge
Possessions and the Extended Self
Multidimensional Jealousy
How Well Do Consumer-Brand Relationships Drive Customer Brand Loyalty? Generalizations from a Meta-Analysis of Brand Relationship Elasticities
Consumers and Their Brands
| Citations per year | 3 |
|---|---|
| Citation span | 2025 - 2026 (2) |
| Highly cited | No |