Does the cowl make the monk? Detecting counterfeits in brand names versus logos
Bibliographic Data
| ID | 21641271 |
|---|---|
| Authors | Mauricio Perea (0000-0002-3291-1365, Universitat de València), Ana Baciero (0000-0002-6347-8111, Universidad Nebrija, corresponding author), Francisco Rocabado (0000-0002-4845-6950, Universidad Nebrija), Albert Marcet (0000-0001-8755-5903, Universitat de València) |
| Year | 2021 |
| Volume | 28 |
| Issue | 3 |
| Pages | 969-977 |
| Publication date | 2021-06-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Psychonomic Bulletin & Review (JOURNAL) |
| Journal identifiers | ISSN: 1069-9384 • E-ISSN: 1531-5320 |
| Publisher | Springer Science and Business Media LLC (PUBLISHER) |
| DOI | 10.3758/s13423-020-01863-z |
| PMID | 33565044 |
| OpenAlex | W3127969760 |
| Language | EN |
| Citations received | 3 |
| References cited | 27 |
Advertising · Brand names · Logos Bible Software · Optimal distinctiveness theory · Typeface · Advanced Text Analysis Techniques · Communication · Computer Science · Consumer Behavior in Brand Consumption and Identification · Digital Communication and Language · Psychology · Social Psychology · Artificial Intelligence
| Unique citing works | 3 |
|---|---|
| Citations per year | 0,75 |
| Citation span | 2022 - 2025 (4) |
| Citation velocity | recent |
| Highly cited | No |
| Citation types | Neutral: 2 |