Aesthetic semantics
Affect rating of atomic visual web aesthetics for use in affective user experience design
Bibliographic Data
| ID | 21642653 |
|---|---|
| Authors | Labake Odushegun (University of Dundee, corresponding author) |
| Year | 2023 |
| Volume | 171 |
| Pages | 102978 |
| Publication date | 2023-03-01 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | International Journal of Human-Computer Studies (JOURNAL) |
| Journal identifiers | ISSN: 1071-5819 • E-ISSN: 1095-9300 |
| Publisher | Elsevier BV (PUBLISHER) |
| DOI | 10.1016/j.ijhcs.2022.102978 |
| OpenAlex | W4312221383 |
| Language | EN |
| Citations received | 3 |
| References cited | 22 |
Aesthetic principle not only concerns the perception of visual beauty, but most crucially, the cognitive-affective responses derived from experiencing such stimuli. Despite this knowledge, user experience (UX) designers often prioritise beauty over intended end-user affect. This reversed order of prioritisation contradicts the sequential UX design process, leading to unexpected end-user perceptions and responses. The challenge in shaping UX before user interface (UI) design is that there first must be prior knowledge of aesthetic affect. A study with 1,782 worldwide participants was conducted evaluating affective user-responses to 43 atomic aesthetics using 153,252 data points and presented as affect ratings (ARs). Results demonstrated high affective resonance amongst aesthetics evaluated, suggesting aesthetic AR may be a viable method of improving the UX design process by influencing user perceptions, responses and actions at a non-conscious level. This is the first of a series of studies in the direction of Aesthetic Semantics®
Aesthetic experience · Aesthetics · Art · Beauty · Cognition · Cognitive psychology · Human–computer interaction · Perception · User experience design · User interface · Aesthetic Perception and Analysis · Color perception and design · Communication · Computer Science · Olfactory and Sensory Function Studies · Psychology
| Unique citing works | 3 |
|---|---|
| Citations per year | 1.5 |
| Citation span | 2024 - 2026 (3) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 3 |