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Skeptical of Social Sophistry

An Experiment Testing a Media Literacy Infographic on Substance-Use Misinformation

Bibliographic Data

ID21645555
AuthorsErica Weintraub Austin (0000-0003-2334-8918, Washington State University, corresponding author), Shawn Domgaard (0000-0003-1142-9577, Department of Communication and Media, College of Liberal Arts, Hawai’i Pacific University), Andrew D Sutherland (0009-0002-7460-1688, Washington State University), Hae Yeon Seo (0009-0004-5910-0273, Washington State University)
Year2025
Volume60
Issue14
Pages2235-2243
Publication date2025-12-06
Open AccessYes
TypeARTICLE
VenueSubstance Use & Misuse (JOURNAL)
Journal identifiersISSN: 1082-6084 • E-ISSN: 1532-2491
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/10826084.2025.2538732
PMID40721393
OpenAlexW4412727202
LanguageEN
References cited44

BACKGROUND: Young adults (ages 18-29) may encounter social media content that presents misinformation about substances. They may use this in their decision-making and further share this misinformation with others. OBJECTIVE: This study tests how an online media literacy intervention influences participants' perceptions of substance use misinformation. METHOD: = 1201) involving U.S. adults aged 18-29 tested whether an infographic could increase skepticism toward social media messages about substance use containing misinformation. RESULTS: The intervention significantly reduced the believability of one of the six misinformation statements tested in the study, and age differences were found in responses to misinformation. CONCLUSION: That brief exposure to an intervention shows a significant effect is promising. A stronger intervention should be designed and studied that considers the cognitive development of young adults

Cognition · Developmental psychology · Infographic · Media literacy · Misinformation · Perception · Political science · Psychiatry · Skepticism · Social cognition · Social media · Applied Psychology · Computer Science · Educational Strategies and Epistemologies · Health Literacy and Information Accessibility · Misinformation and Its Impacts · Psychology · Social Psychology

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