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Importance of Creative Experience

How Creative Atmosphere Influences Revisit Intention in Creative Tourism

Dados Bibliográficos

ID21654045
AutoresTien‐ming Cheng (0000-0002-4915-1278, Department of Marketing and Tourism Management National Chiayi University Chiayi City Taiwan), Mei‐Tsun Chen (0009-0000-5295-5624, Department of Tourism Management National Kaohsiung University of Science and Technology Kaohsiung City Taiwan, autor correspondente), Zhen‐Jia Zheng (Department of Marketing and Tourism Management National Chiayi University Changhua County Taiwan), Zengtuo Zheng (National Chiayi University)
Ano2025
Volume27
Fascículo3
Data de publicação2025-05-01
Peer ReviewedSim
Open AccessSim
TipoARTICLE
PeriódicoInternational Journal of Tourism Research (JOURNAL)
Identificadores do periódicoISSN: 1099-2340 • E-ISSN: 1522-1970
EditoraWiley (PUBLISHER • GB)
DOI10.1002/jtr.70058
OpenAlexW4411157644
IdiomaEN
Citações recebidas2
Referências citadas109

This study examined the effects of creative atmosphere on tourists' revisit intention and the sequential mediating effects of creative experience and satisfaction. Questionnaires were distributed to 355 individuals participating in glamping activities in Taiwan, and the study hypotheses were validated by analyzing the collected responses using SPSS PROCESS and AMOS. The results indicate that creative atmosphere exerts a direct, positive, and significant effect on revisit intention. The relationship between creative atmosphere and revisit intention is sequentially mediated by creative experience and satisfaction. These findings indicate that creative experience and satisfaction both play vital roles in creative tourism destination experiences. The results of this study may serve as a reference for future academic research and for creative tourism management

Advertising · Business · Creative economy · Creativity · Geography · Meteorology · Political science · Tourism · Consumer Behavior in Brand Consumption and Identification · Digital Marketing and Social Media · Diverse Aspects of Tourism Research · Psychology · Social Psychology · Marketing

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Obras citantes distintas2
Citações por ano2
Intervalo de citações2026 - 2026 (1)
Velocidade de citaçãocurrent
Altamente citadoNão
Tipos de citaçãoNeutras: 2
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