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Commercialization and Chinese Cinema's Post-wave

Bibliographic Data

ID2165553
AuthorsYing Zhu (0000-0002-0056-0142, corresponding author)
Year2002
Volume5
Issue3
Pages187-209
Publication date2002-09-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueConsumption Markets & Culture (JOURNAL)
Journal identifiersISSN: 1025-3866 • E-ISSN: 1477-223X
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/10253860290031622
OpenAlexW2121262712
LanguageEN
Citations received4
References cited1

The development of Chinese cinema's commercial entertainment trend from the mid to late 1990s was both the result and the manifestation of the Chinese film industry's shifting economic and cultural orientations. The marketization and decentralization of the film industry directly contributed to the surge of entertainment pictures. The ongoing economic reform was accompanied by the rise of popular culture led by Hollywood imports, which further opened the floodgates to Chinese cinema's commercial entertainment wave. Major cinematic trends during the period are addressed. Such trends directly responded to the industry's marketization agenda

Advertising · Art history · Business · China · Commercialization · Decentralization · Economics · Entertainment · Entertainment industry · Film industry · Hollywood · Korean Wave · Market economy · Marketization · Media studies · Movie theater · Political science · Sociology · Asian Culture and Media Studies · Cultural Industries and Urban Development · History

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Unique citing works4
Citations per year0,18
Citation span2004 - 2026 (23)
Citation velocitycurrent
Highly citedNo
Citation typesNeutral: 4

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