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Z Kuşağı YouTube Kullanım Motivasyonları

Bibliographic Data

ID21678428
AuthorsAysun KÖKTENER (0000-0001-6846-9196), And ALGÜL (0000-0001-5516-5249, Manisa Celal Bayar University)
Year2020
Pages417-434
Publication date2020-12-28
Open AccessYes
TypeARTICLE
VenueCelal Bayar Üniversitesi Sosyal Bilimler Dergisi (JOURNAL)
Journal identifiersISSN: 1304-4796 • E-ISSN: 2146-2844
PublisherCelal Bayar University Journal of Social Sciences (PUBLISHER)
DOI10.18026/cbayarsos.679505
OpenAlexW3115066453
LanguageEN
Citations received1
References cited19

Referred to as the “Network” teenagers, Generation Z socialize by using YouTube and communicating almost entirely by means of digital technological tools. Generation Z who were born into a consumption society in which speed gained importance, create their own world under the influence of social practices, thereby noticeably revealing the intergenerational change in values. Within this scope, some 654 respondents were surveyed by employing the method of random sampling in order to reveal whether there were differences in the use motivations Generation Z YouTube users. In the research, it turned out that YouTube use motivations of the primary school students and the secondary school students and the tools whereby they accessed YouTube weekly and daily differed. It was concluded that the state of being peers was significant in terms of the YouTube use motivations of primary school Generation Z users and that one should therefore concentrate on digital media literacy

Business · Digital Literacy · Literacy · Mathematics education · Media literacy · Pedagogy · Social media · Social science · Sociology · World Wide Web · AI in Service Interactions · Child Development and Digital Technology · Computer Science · Generational Differences and Trends · Psychology

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Citations per year1
Citation span2025 - 2025 (1)
Highly citedNo

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