Social connectedness and tourism demand
Bibliographic Data
| ID | 21698909 |
|---|---|
| Authors | Konstantinos Gavriilidis (0000-0001-9935-5431, Stirling Management School, University of Stirling, Stirling, UK, corresponding author) |
| Year | 2021 |
| Volume | 24 |
| Issue | 14 |
| Pages | 1930-1934 |
| Publication date | 2021-07-18 |
| Open Access | No |
| Type | ARTICLE |
| Venue | Current Issues in Tourism (JOURNAL) |
| Journal identifiers | ISSN: 1368-3500 • E-ISSN: 1747-7603 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/13683500.2020.1803222 |
| OpenAlex | W3048509751 |
| Language | EN |
| Citations received | 4 |
| References cited | 10 |
This study employs a new measure of social connectedness, based on Facebook friendship links, to investigate the relationship between social networks and tourism demand. Using a standard gravity model and a sample of 39 destination countries and 167 origin countries, we document a positive, and highly significant, relationship between social connectedness and tourism demand. The results remain robust when we control for factors that may affect tourist flows between countries. Our findings bear important implications for tourism policy makers and professionals in their effort to attract visitors from origin countries
Business · Friendship · Geography · Social connectedness · Tourism · Digital Marketing and Social Media · Diverse Aspects of Tourism Research · Psychology · Social Psychology · Sport and Mega-Event Impacts · Marketing
| Citations per year | 1.33 |
|---|---|
| Citation span | 2023 - 2026 (4) |
| Highly cited | No |