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Travel live-streaming empowerment amid crises

A processual and psychological view

Bibliographic Data

ID21699139
AuthorsZhiming Deng (0000-0002-3293-0734, School of Hotel and Tourism Management, The Hong Kong Polytechnic University, Hong Kong SAR, China), Yawei Jiang (0000-0003-3125-3732, Department of Tourism, Sport and Hotel Management, Griffith Business School, Griffith University Nathan Campus, Brisbane, Australia, corresponding author), Jie Wang (0000-0003-3564-6808, The University of Queensland)
Year2024
Volume27
Issue3
Pages341-349
Publication date2024-02-01
Open AccessYes
TypeARTICLE
VenueCurrent Issues in Tourism (JOURNAL)
Journal identifiersISSN: 1368-3500 • E-ISSN: 1747-7603
PublisherInforma UK Limited (PUBLISHER • GB)
DOI10.1080/13683500.2023.2214355
OpenAlexW4378650766
LanguageEN
Citations received2
References cited17

The recent pandemic has restricted global mobility, thus necessitating new technology to be used to enable new forms of travel, e.g. travel live-streaming (TLS). While the prosperity of TLS has fuelled tourism industry economically, little is known about how it can psychologically empower its participants during crises. This research thus, from a processual view, explores the psychological empowerment stages enabled by TLS. By using a netnography approach, audio data derived from 28 travel live streams were collected over two years (2020–2022). Based on the empowerment theory, the findings propose a psychological empowerment process framework and reveal three processive stages of intrapersonal (initialization), interpersonal (participation, influence and control) and relational (interdependence) to develop such empowerment among TLS stakeholders. This study thus contributes to the psychological empowerment theory by identifying its progressive construct and emphasizing the unique role of relational stage, enabled by TLS. It also provides novel insights for TLS stakeholders to seek coping strategies in a powerless situation

Business · Economic growth · Economics · Empowerment · Interpersonal communication · Intrapersonal communication · Netnography · Political science · Prosperity · Public relations · Social media · Sociology · Tourism · Digital Marketing and Social Media · Diverse Aspects of Tourism Research · Psychology · Social Psychology · Sport and Mega-Event Impacts

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  • New Developments in Social Interdependence Theory

    David W Johnson, Roger T Johnson•Genetic Social and General…•2005

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    Open Access•Qihang Qiu, Yifan Zuo et al.•ISPRS International Journal of…•2021

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    Xinyi Liu, X Q Liu et al.•Current Issues in Tourism•2022

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    Open Access•Paola Ochoa, Paola Ochoa Pacheco et al.•Computers in Human Behavior•2023

  • The potential of virtual tourism in the recovery of tourism industry during the Covid-19 pandemic

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  • From interaction to relationship

    Open Access•Zhiming Deng, Pierre Benckendorff et al.•Tourism Management•2022

  • Psychological empowerment

    Open Access•Marc A Zimmerman, 佳夫 川上 et al.•American Journal of Community…•1995

  • Toward Relational Empowerment

    Open Access•Brian D Christens•American Journal of Community…•2012

Citations per year2
Citation span2026 - 2026 (1)
Highly citedNo
Open DOIOpen Access
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