Skip to main content

ETHNOS_APP

Home • Search • Journals • List 0

The Perception and Behavioral Intention Toward Moocs

Undergraduates in China

Bibliographic Data

ID21729577
AuthorsKai Wang (0000-0002-3784-1378, Zhejiang University of Finance and Economics, corresponding author)
Year2023
Volume24
Issue1
Pages22-46
Publication date2023-02-01
Open AccessYes
TypeARTICLE
VenueThe International Review of Research in Open and Distributed Learning (JOURNAL)
Journal identifiersISSN: 1492-3831 • E-ISSN: 1492-3831
PublisherAthabasca University Press (PUBLISHER • CA)
DOI10.19173/irrodl.v24i1.6677
OpenAlexW4321438122
LanguageEN
Citations received2
References cited17

This study incorporated the technology acceptance model (TAM) and theory of planned behavior (TPB) to interpret students’ perception of MOOCs. This study was based on a survey questionnaire; all 525 respondents were undergraduates in China. A five-point Likert scale was used to collect data in order to measure relationships among the constructs of perceived usefulness (PU), perceived ease of use (PEOU), attitude (ATT), subjective norms (SN), perceived behavioral control (PBC), and behavioral control (BI). The results showed that the research model that incorporated TAM and TPB provided both desirable fit and validity, and all the proposed hypotheses were positively supported. Compared with ATT and SN, PBC had a much stronger impact than did BI. This study and its findings provided educators and MOOC providers with managerial implications as well as suggestions for designing future MOC offerings

Developmental psychology · Likert scale · Perception · Technology Acceptance Model · Theory of planned behavior · Usability · Applied Psychology · Computer Science · Online Learning and Analytics · Psychology · Social Psychology · Technology Adoption and User Behaviour

  • Addressing the Resource-Based View

    Open Access•Kai Wang, Josep Rialp Criado et al.•The International Review of…•2024

  • Examining Knowledge Management Factors in College Students' Acceptance of Engineering Language Moocs

    Open Access•Amir Mashhadi, Hoora Dehghani•European Journal of Education•2025

  • Young people’s behaviour intentions towards reducing PM2.5 in China

    Open Access•Xingjun Ru, Haibo Qin et al.•Resources Conservation and…•2019

  • Sampling Methods in Research Methodology; How to Choose a Sampling Technique for Research

    Open Access•Hamed Taherdoost•SSRN Electronic Journal•2016

  • Extending the two-stage information systems continuance model: incorporating UTAUT predictors and the role of context

    Open Access•Vivek Venkatesh, Viswanath Venkatesh et al.•Information Systems Journal•2011

  • A predictive approach to the random effect model

    Seymour Geisser•Biometrika•1974

  • Two Structural Equation Models

    Open Access•Claes Fornell, Fred L Bookstein•Journal of Marketing Research•1982

  • On the evaluation of structural equation models

    Open Access•Richard P Bagozzi, Y Yi•Journal of the Academy of…•1988

  • The theory of planned behavior

    Open Access•Icek Ajzen•Organizational Behavior and Human…•1991

  • A new criterion for assessing discriminant validity in variance-based structural equation modeling

    Open Access•Jörg Henseler, Christian M Ringle et al.•Journal of the Academy of…•2015

  • Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

    Open Access•Claes Fornell, David F Larcker•Journal of Marketing Research•1981

  • Common Method Bias in PLS-SEM

    Open Access•Ned Kock•International Journal of…•2015

  • Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology

    Fred D Davis•MIS Quarterly•1989

  • How does the perceived physical risk of Covid-19 affect sharing economy services

    Heetae Yang, Hwansoo Lee•Current Issues in Tourism•2022

  • The social presence of online education

    Peng Duan•Asian Journal of Communication•2021

  • Understanding university students’ behavioral intention to use Edmodo through the lens of an extended technology acceptance model

    Open Access•Erhan ÜNAL, Ahmet Murat Uzun•British Journal of Educational…•2021

  • Coefficient alpha and the internal structure of tests

    Open Access•Lee J Cronbach•Psychometrika•1951

  • Best Practices for Developing and Validating Scales for Health, Social, and Behavioral Research

    Open Access•Godfred O Boateng, Torsten B Neilands et al.•Frontiers in Public Health•2018

Citations per year1
Citation span2024 - 2025 (2)
Highly citedNo

Tools

Open DOIOpen Access
Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae