SilverComm
Marketing Practices and Messages for the Age of Aging
Bibliographic Data
| ID | 21777107 |
|---|---|
| Authors | Yi Liu (0000-0001-7733-3290, corresponding author) |
| Year | 2024 |
| Volume | 2 |
| Issue | 22 |
| Pages | 140-143 |
| Publication date | 2024-01-01 |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Comunicación (JOURNAL) |
| Journal identifiers | ISSN: 1695-6206 • E-ISSN: 1989-600X |
| Publisher | Editorial Universidad de Sevilla (PUBLISHER • ES) |
| DOI | 10.12795/comunicacion.2024.v22.i02.09 |
| OpenAlex | W4406221415 |
| Language | EN |
ayudan a los lectores a comprender el contenido y aplicar el conocimiento y los mtodos en el contexto real
Advertising · Business · Migration, Aging, and Tourism Studies · Psychology · Technology Use by Older Adults · Marketing
| Highly cited | No |
|---|