The Uses of Corporate Heritage
A Critical Approach
Bibliographic Data
| ID | 2185133 |
|---|---|
| Authors | Dóra Mérai (0000-0002-2062-0317, Newcastle University, corresponding author), Volodymyr Kulikov (0000-0002-8759-0650, The University of Texas at Austin) |
| Year | 2024 |
| Volume | 19 |
| Issue | 1 |
| Pages | 1-18 |
| Publication date | 2024-06-18 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | Heritage & Society (JOURNAL) |
| Journal identifiers | ISSN: 2159-032X • E-ISSN: 2159-0338 |
| Publisher | Informa UK Limited (PUBLISHER • GB) |
| DOI | 10.1080/2159032x.2024.2361389 |
| OpenAlex | W4399778083 |
| Language | EN |
| Citations received | 1 |
| References cited | 67 |
Corporate enterprises have long embraced their historical legacy, preserving not only documents in their archives, but also buildings, and old equipment from their past operations. Scholars in management and marketing studies have dedicated attention to exploring the heritage of business organizations since the 2000s, primarily interested in how firms leverage their historical legacies to enhance performance, build identity, and ensure long-term success. This has, however, developed independently from the interdisciplinary field of cultural heritage studies, which largely overlooks how corporate enterprises deal with what they see as their own heritage. The paper bridges this divide by reviewing existing heritage approaches in management and marketing studies literature and exploring the potential of addressing this corporate heritage discourse in the field of critical heritage studies. It argues that since socioeconomic interests invariably influence heritage processes, engaging with this corporate heritage discourse may enhance our understanding of the complex interplay between organizations, heritage, and societal dynamics in the broader context of heritage studies
Business · Archaeological Research and Protection · Cultural Heritage Management and Preservation · Cultural Industries and Urban Development · History
The Past is a Foreign Country
Uses of Heritage
Rhetorical history as a source of competitive advantage
Collective Memory Meets Organizational Identity
Heritage
Heritage, Labour and the Working Classes
Solid intentions
Destination Culture
On Collective Memory
Heritage agnosticism
Corporate Wasteland
Spicing up Memories and Serving Nostalgias
A bittersweet past
Business Failure and the Agenda of Business History
Dissonant heritage
Research Handbook of Responsible Management
Start with the future and work back
The strategic use of historical narratives
From Monsanto to ‘Monsatan’
Selling the past. The use of history as a marketing strategy in Spain, 1900-1980
Invented market traditions
Why smart executives fail
Clarifying the critical in critical heritage studies
Trafficking in Liquor, Trafficking in Heritage
History as Organizing
Collective Memory
| Unique citing works | 1 |
|---|---|
| Citations per year | 1 |
| Citation span | 2026 - 2026 (1) |
| Citation velocity | current |
| Highly cited | No |
| Citation types | Neutral: 1 |