Political Communication in an Emerging Democracy

A Framing Analysis of President Akufo-Addo’s 2021 Inaugural Address

Bibliographic Data

ID21869855
AuthorsEric Opoku Mensah (0000-0002-4178-6615, African University College of Communications), Godwin Etse Sikanku (0000-0001-7682-7651, African University College of Communications), Eric Kwame Adae (0000-0003-4796-7617, Drake University), Nana Kwame Osei Fordjour (0000-0002-0598-3646, University of Maryland, College Park)
Year2023
Volume9
Issue1
Pages47-69
Publication date2023-12-01
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Communications Media And Society (JOCMAS) (JOURNAL)
Journal identifiersISSN: 2026-5131
PublisherUniversity of Media, Arts and Communication (PUBLISHER • GH)
DOI10.63772/jocmas.v9n1.3
OpenAlexW4410119581
LanguageEN
References cited13

President Akufo-Addo’s (Ghana) 2021 inaugural address is analysed from a framing perspective. A theory-guided approach anchored by framing as the conceptual framework and framing analysis as the methodological approach were employed. Five major frames were unearthed: (a) “The can-do spirit”, (b) “Ghana beyond aid” (c) “maturing democracy”, (d) “social and economic justice” and (e) “unity, confronting COVID-19 and seizing destiny”. The Presidential inaugural address is the first and most significant speech the President will give after he is sworn in. This research offers insights into the underlying meanings that the president seeks to communicate to the nation beyond linguistic or rhetorical considerations. The research contributes to understanding as well as appreciating the role and nature of presidential communication in a contemporary and emerging democracy such as Ghana

Democracy · Media studies · Political science · Politics · Sociology · History · Law · Media Influence and Politics · Media Studies and Communication · Public Administration · Social Media and Politics

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