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Federal Programs to Measure Consumer Purchase Expectations, 1946-1973

A Post-Mortem

Bibliographic Data

ID2192135
AuthorsJohn J Mcneil (0000-0002-1049-5129, corresponding author), John Mcneil
Year1974
Volume1
Issue3
Pages1
Publication date1974-12-01
Peer ReviewedYes
Open AccessNo
TypeARTICLE
VenueJournal of Consumer Research (JOURNAL)
Journal identifiersISSN: 0093-5301 • E-ISSN: 1537-5277
PublisherOxford University Press (OUP) (PUBLISHER)
DOI10.1086/208594
OpenAlexW2086528616
LanguageEN
Citations received10

Journal Article Federal Programs to Measure Consumer Purchase Expectations, 1946–1973: A Post-Mortem Get access John McNeil John McNeil Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 1, Issue 3, December 1974, Pages 1–10, https://doi.org/10.1086/208594 Published: 01 December 1974

Advertising · Business · Consumer research · Database · Library science · Measure (data warehouse) · Volume (thermodynamics) · American History and Culture · Computer Science · Marketing · Psychology

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    Open Access•W Fred Van Raaij•Journal of Economic Psychology•1989

  • Planned and actual spending among owners of home computers

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  • Observing Attitudes, Intentions, and Expectations (1945-73)

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Unique citing works10
Citations per year0.23
Citation span1983 - 2012 (30)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 9

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Open DOISci-Hub
Ethnos_APP • Open Source Project • MIT License • Frontend v2.0.0 • Privacy and Cookies • API Documentation: api.ethnos.app/docs • API Source Code: GitHub • DOI: 10.5281/zenodo.17049435 • Frontend Source Code: GitHub • DOI: 10.5281/zenodo.17050053 • cruz.rio.br • Expectantes Misericordiae