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Well-received Chinese rhetorical strategies as identified in the public speeches and reports by Chinese leaders

Bibliographic Data

ID21996186
AuthorsZhu Pinfan, Pinfan Zhu (0000-0001-7277-3318, Liberal Arts University, corresponding author)
Year2020
Volume12
Issue4
Pages46-53
Publication date2020-10-31
Open AccessYes
TypeARTICLE
VenueJournal of Media and Communication Studies (JOURNAL)
Journal identifiersISSN: 2141-2545 • E-ISSN: 2141-2545
PublisherAcademic Journals (PUBLISHER • NG)
DOI10.5897/jmcs2020.0692
OpenAlexW3109283804
LanguageEN
Citations received1
References cited3

Cross-cultural communication is inseparable from both oral and written communication. But effective language communication requires effective rhetorical strategies in terms of selecting the most effective means of persuasion to ensure its success. Aristotle defined rhetoric as “the art of identifying (and applying), in any given situation, the most likely means of persuasion.” Naturally, to conduct effective communication with cross-cultural audiences requires us to find out or understand the favorable expressions used in that country. In this way, the speaker can say in the target language what audiences from that country or culture like to hear, and thus win over their trust. This study explores the well-received Chinese rhetorical strategies or means of expressions used by Chinese leaders in their public speeches or reports through discursive analysis. It has identified six commonly used means of expression as persuasive means to engage and influence the audiences. In light of the analysis here, the author hopes other researches could also identify well-received means of expression or persuasion in other cultures, and thus make contributions to the art of cross-cultural public speaking. Key words: Cross-cultural communication, rhetorical strategy, Chinese, means of expressions

Cross-cultural communication · Linguistics · Persuasion · Political science · Public relations · Public speaking · Rhetoric · Rhetorical device · Rhetorical question · Sociology · Communication · Computer Science · Discourse Analysis in Language Studies · Language, Metaphor, and Cognition · Law · Psychology · Social Psychology

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Citations per year1
Citation span2026 - 2026 (1)
Highly citedNo
Open DOIOpen Access
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