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Cultivating Biafran agenda in Nigeria

Evaluation of the influence of radio Biafras rhetoric of ethnic marginalization on rural dwellers in the South-east

Bibliographic Data

ID21996202
AuthorsPeter Chierike Ikegbunam (0000-0002-1763-7652, Chukwuemeka Odumegwu Ojukwu University), Fabian Ikechukwu Agudosy (Chukwuemeka Odumegwu Ojukwu University)
Year2021
Volume13
Issue1
Pages23-37
Publication date2021-01-31
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueJournal of Media and Communication Studies (JOURNAL)
Journal identifiersISSN: 2141-2545 • E-ISSN: 2141-2545
PublisherAcademic Journals (PUBLISHER • NG)
DOI10.5897/jmcs2020.0698
OpenAlexW3122499734
LanguageEN
Citations received1
References cited4

The systematic exclusion of the Igbos from key national leadership positions in Nigeria made the rise of secession-seeking groups and demand for self-government inevitable in the region. IPOB is one of these secession seeking groups which uses its radio station to communicate its agenda. Following its stirring rhetoric and extremist views, much has been heard of the place of radio Biafra in the ongoing IPOB agitation in the south east. Owing to radio’s ability to cultivate social and political realities in the minds of people, rhetoric of marginalization which forms the basis of radio Biafra’s broadcast may not leave people free from thinking of what is being communicated and what could be done to actualize the desired self-freedom which the station cultivates. Against this background, this study examined respondents’ level of exposure to radio Biafra’s broadcast, their perception of the broadcast messages and whether the messages persuade them into believing the course being preached from the station. The study was anchored on cultivation and social exchange theories with survey and FGD as research methods in studying 400 respondents purposively selected from 1,306,739 which forms the population of the study. Findings revealed that respondents believed in the mission but lacks the will-power to realize the dream. The study, therefore, recommended that radio Biafra content presenters should reconsider the messages they dish out to the people to avoid a repeat of the Rwandan episode in Nigeria. It was also recommended that government should look into these marginalization complaints from South-Eastern states. Key words: IPOB, rhetoric, marginalization, social exchange theory, cultivate

Ethnic group · Political science · Politics · Population · Rhetoric · Sociology · Hate Speech and Cyberbullying Detection · Law

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Unique citing works1
Citations per year0,25
Citation span2022 - 2022 (1)
Citation velocityhistorical
Highly citedNo
Citation typesNeutral: 1

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