Popular Discourse Around Deepfakes and the Interdisciplinary Challenge of Fake Video Distribution

Bibliographic Data

ID22004252
AuthorsCatherine Francis Brooks (0000-0002-7735-4558, University of Arizona, corresponding author)
Year2021
Volume24
Issue3
Pages159-163
Publication date2021-03-01
Open AccessYes
TypeARTICLE
VenueCyberpsychology Behavior and Social Networking (JOURNAL)
Journal identifiersISSN: 2152-2715 • E-ISSN: 2152-2723
PublisherSAGE Publications (PUBLISHER • US)
DOI10.1089/cyber.2020.0183
PMID33600224
OpenAlexW3130626676
LanguageEN
Citations received7
References cited12

This research interrogates the discourses that frame our understanding of deepfakes and how they are situated in everyday public conversation. It does so through a qualitative analysis of popular news and magazine outlets. This project analyzes themes in discourse that range from individual threat to societal collapse. This article argues how the deepfake problem discursively framed impacts the solutions proposed for stemming the prevalence of deepfake videos online. That is, if fake videos are framed as a technical problem, solutions will likely involve new systems and tools. If fake videos are framed as a social, cultural, or as an ethical problem, solutions needed will be legal or behavioral ones. As a conclusion, this article suggests that a singular solution is inadequate because of the highly interrelated technical, social, and cultural worlds, in which we live today

Aesthetics · Art · Conversation · Epistemology · Media studies · Political science · Public relations · Situated · Sociology · Communication · Computer Science · Engineering · Hate Speech and Cyberbullying Detection · Misinformation and Its Impacts · Social Media and Politics · Artificial Intelligence

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