Platform Pr – The Public Moderation of Platform Values Through Tiktok for Good
Bibliographic Data
| ID | 22009095 |
|---|---|
| Authors | Rebecca Scharlach (0000-0003-3033-5795, Hebrew University of Jerusalem, corresponding author) |
| Year | 2023 |
| Publication date | 2023-12-31 |
| Peer Reviewed | Yes |
| Open Access | Yes |
| Type | ARTICLE |
| Venue | AoIR Selected Papers of Internet Research (JOURNAL) |
| Journal identifiers | ISSN: 2162-3317 • E-ISSN: 2162-3317 |
| Publisher | University of Illinois Libraries (PUBLISHER) |
| DOI | 10.5210/spir.v2023i0.13490 |
| OpenAlex | W4392406507 |
| Language | EN |
| References cited | 14 |
TikTok wants to “inspire creativity” and “spark joy,” Meta aims to “bring the world closer together,” and YouTube aspires to “give everyone a voice and show them to the world.” Platforms claim that they want to do $2 . However, they regularly get international attention for being $2 instead. Social media data scandals are a prominent point of research. Yet initiatives to counterbalance these backlashes, such as YouTube’s Black Voices Fund or TikTok for Good are rarely investigated. Although platform initiatives' content is often not on the top of your For You Page (FYP), such social initiatives can tell much about what values a platform aims to promote. Examining the values promoted through social initiatives of platform companies provides a way to understand what these companies try to center as important or worthwhile. This project investigates the promotion of platform values through “TikTok for Good,” based on an inductive and thematic analysis of TikTok for Good videos (n=180). With this study, I aim to explore how platform values can enhance our understanding of the construction of what a platform counts as $2 , what is worth being visible, and in turn, what is not
Internet privacy · Moderation · World Wide Web · Computer Science · Educational Methods and Impacts · Islamic Finance and Communication · Linguistics and Language Analysis · Psychology · Social Psychology
Thematic analysis.
Expanding the debate about content moderation
From content moderation to visibility moderation
PositiveEnergy Douyin
Influence for social good
Twitter Presence and Experience Improve Corporate Social Responsibility Outcomes
The value(s) of social media rituals
Facebook futures
Want to be on the top? Algorithmic power and the threat of invisibility on Facebook
The practice of parodying
The Techlash and Tech Crisis Communication
What is platform governance
Ten Proposals on Values
Do Not Recommend? Reduction as a Form of Content Moderation
| Citation velocity | historical |
|---|---|
| Highly cited | No |