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‘Please Read the Comments’

Commenting Cultures Across Platforms

Bibliographic Data

ID22009264
AuthorsC Abidin (0000-0002-5346-6977, Curtin University), Emily Van Der Nagel (0000-0003-2994-4542, Monash University), Amelia Johns (0000-0002-3946-7869, University of Technology Sydney), Francesco Bailo (0000-0001-5971-1921, University of Technology Sydney), Aleesha Rodríguez (0000-0002-9898-2561, Queensland University of Technology), Bondy Valdovinos-Kaye (Queensland University of Technology), Patrik Wikström (0000-0003-4720-0416, Queensland University of Technology), Ysabel Gerrard (0000-0003-1298-9365, University of Sheffield), Tama Leaver (0000-0002-4065-4725, Curtin University)
Year2020
Publication date2020-10-05
Peer ReviewedYes
Open AccessYes
TypeARTICLE
VenueAoIR Selected Papers of Internet Research (JOURNAL)
Journal identifiersISSN: 2162-3317 • E-ISSN: 2162-3317
PublisherUniversity of Illinois Libraries (PUBLISHER)
DOI10.5210/spir.v2020i0.11109
OpenAlexW3092217041
LanguageEN
Citations received5

An old adage about the internet goes “Don’t Read The Comments”. It is a cynical word of caution from supposedly more experienced and savvy internet users, against a slew of negative, abusive, and unhelpful comments that are usually rampant online, stemming from trolling behaviour (Phillips 2015). “Don’t Read The Comments” has become an internet meme. Alongside parody websites (i.e. @AvoidComments n.d.), trawling through the comments section in search of ludicrosity has become an internet genre in and of itself. This comprises the likes of meme factory ‘The Straits Times Comment Section’ which collates absurd comments from users on a specific newspaper’s Facebook page (STcomments n.d.), as well as internet celebrity troll commentators like ‘American Ken’ M (Know Your Meme n.d.) and Singaporean ‘Peter Tan’ (Yeoh 2018), who post comments on a network of social media and fora in stealthily satirical ways that have even been co-opted for advertorials (Vox 2016). Such vernacular practice has in turn provoked a counter-genre of memes known as “I’m just Here For The Comments” (Tenor n.d.), in which users closely follow social media posts mainly for the resulting discussion and engagement in the comments section rather than the actual post itself. It is on this point of departure that this panel turns its focus to commenting cultures across platforms

Advertising · Art · Blogosphere · Literature · Media studies · Newspaper · Social media · Sociology · The Internet · Vernacular · World Wide Web · Computer Science · Digital Communication and Language · Gender, Feminism, and Media · History · Humor Studies and Applications

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Unique citing works5
Citations per year1,67
Citation span2023 - 2025 (3)
Citation velocityrecent
Highly citedNo
Citation typesNeutral: 4

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