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Data, Camera, Action

How Algorithms Are Shaking Up European Screen Production

Bibliographic Data

ID22009336
AuthorsNina Vindum Rasmussen (0009-0004-1107-167X, King's College London, corresponding author)
Year2020
Publication date2020-10-05
Open AccessYes
TypeARTICLE
VenueAoIR Selected Papers of Internet Research (JOURNAL)
Journal identifiersISSN: 2162-3317 • E-ISSN: 2162-3317
PublisherUniversity of Illinois Libraries (PUBLISHER)
DOI10.5210/spir.v2020i0.11311
OpenAlexW3092454221
LanguageEN
Citations received1
References cited4

Films and television series you watch online are watching you back. Algorithms and data analytics are making deeper inroads into film and television production in Europe: Belgian company ScriptBook offers data-driven script analysis and automated story generation, which the company sees as co-authorship between humans and machines. At the same time, data-driven streamers like Netflix and Amazon are investing heavily in local-language content. This paper examines how these developments affect creative labour in the European screen industry. More specifically, it zooms in on the development stage and the experiences of screenwriters, directors, and producers. What do audience data and algorithmic tools add to the creative process? What are the possibilities and limitations? Questions like these call for a robust theoretical and methodological toolbox, which synthesises concepts and methods from media industry studies, critical algorithm studies, and critical data studies. This research project explores the influence of algorithms and data analytics on both a macro-level (changing industry structures) and micro-level (creative practices of screenwriters and producers). The analysis is based on data from three registers: semi-structured interviews with screen workers, ethnographic field observation, and industry trade publications. These empirical data have been gathered online and offline in several European countries. In sum, this paper presents some preliminary observations of European screen production in an algorithmic culture - and how it is perceived by the people who produce the stories that land on our screens

Algorithm · Analytics · Creative industries · Data science · Economics · Film industry · Macro · Political science · Sociology · Toolbox · Visual arts · Computer Science · Cultural Industries and Urban Development

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  • Production Culture

    John T Caldwell, Lynn Spigel•Production Culture•2020

Citations per year0.33
Citation span2023 - 2023 (1)
Highly citedNo

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