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Magic in the Air

Memes, Magic, and the Internet

Bibliographic Data

ID22009368
AuthorsShira Chess (corresponding author)
Year2023
Publication date2023-12-31
Open AccessYes
TypeARTICLE
VenueAoIR Selected Papers of Internet Research (JOURNAL)
Journal identifiersISSN: 2162-3317 • E-ISSN: 2162-3317
PublisherUniversity of Illinois Libraries (PUBLISHER)
DOI10.5210/spir.v2023i0.13407
OpenAlexW4392406520
LanguageEN
References cited1

Leading up to, during, and immediately following the 2016 US election of Donald Trump, there was buzz about magic on the internet. From the meme magic of the cult of Kek to liberal witches performing binding spells, magic seemed to emerge out of thin air. However, while technology and the occult may seem like strange bedfellows, they have a cozier historical relationship then we often acknowledge. For instance, it has been well-documented that there was a synergetic relationship between telegraphy and spiritualism (Sconce, 2000) and we can consider ciphers used to construct grimoires as an antecedent to modern techno-cryptography (Reeds, 1998). In this paper, I historicize internet magic situating the recent online magical wars within the broader context of both digital and occult histories. Just as spiritualist séances articulated hopes and anxieties of mass communication, meme magic speaks to contemporary concerns and desires about information spread

Art · Art history · Astronomy · Media studies · Physics · Sociology · The Internet · World Wide Web · Computer Science · Digital Games and Media · Gothic Literature and Media Analysis

  • Haunted Media

    Jeffrey Sconce•Haunted Media•2000

Highly citedNo

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